Hornet Directors Yves Geleyn and Dan & Jason paired up to help launch this campaign for the National Society for the Prevention of Cruelty t...
Hornet Directors Yves Geleyn and Dan & Jason paired up to help launch this campaign for the National Society for the Prevention of Cruelty to Children (NSPCC), Britain's leading children's charity fighting to end child abuse. The cautionary spots tell two different stories of how social media can influence and affect children, and unfortunately, how it can sometimes harm them.n nThe NSPCC acts on behalf of all children through inspirational, approachable, genuine and bold messages with the aim of preventing abuse, support parents and offering resources.n nEvery childhood is worth fighting for.nnnnCREDITSnnHornetnDirector: Dan & Jason ("I saw your willy")nDirector: Yves Geleyn ("Lucy and The Boy")nExecutive Producer: Jan StebbinsnProducer: Cathy KwannDevelopment Producer: Kristin Labriola nEditor: Anita ChaonStoryboard Artist: Carlos AncalmonLead Character Designer: Adrian JohnsonnDesigner: Anna BronnAnimation Director: Mike LuzzinAnimators: Angela DeVito, Jacob Kafka, Keelmy Carlo, Krystal Downs, Mike Luzzi, Mark Pecoraro, Natalie Labarre, Nivedita Sekar, Sean LattrellnLead Compositor: Ted WigginnCompositors: Richard Kim, Stephanie Andreoun nAgency: Leo Burnett LondonnProducers: Abby Jenkins and Bruce MacraenCreative Team: Liam Bushby, Alison StevennAgency Creatives: Liam Bushby, Alison StevennCreative Director: Beri CheethamnExecutive Creative Director: Justin TindallnAccount Director: Sarah-Jane LjundstromnSenior Account Manager: Danielle Locken nClient: NSPCCnHead of Marketing: Tessa HerbertnCreative Director: Mark TobinnContent Development Manager: Louis Haywood,nBrand Marketing Manager: Laura Murphy Less